Norgey Proposition aims to define multiple value adding propositions for different market segments based on your(desired) positioning and brand identity. The deliverable gives a clear overview of a products and services offering in the mix of value adding roles that your company (tends to) fulfil. The corresponding client solutions and business models are clearly defined.
Important is the context of entrepreneurial support and risk management compliance where new propositions are being developed that enhance (future) market positioning and increasing margin objectives. In addition, new value propositions often require market readiness and partnerships. Can this be seen as a logical next step of your brand or is the gap bigger than that?
After a relatively short but intense series of workshops, the outcome of Norgey Proposition will provide you with a set of business development plans or project plans that you can prioritize and organize.
Based on our proven method, we can customize a programme through one or more of the following topics.
- Value adding roles in the market
- Market segmentation & themes
- Products and services portfolio
- Business model innovation
Depending on personal need and ambition, these products can be chosen separately or combined, with the corresponding topics composed into a customized approach. Like ‘plug and play’. In every case and for all mentioned topics, we can inspire, coach, facilitate and/or accelerate your way to a sustainable growing business and building a strong brand, giving our broad experience and reference material in all this matter.